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CGI & 3D

High-end CGI imagery shaped through considered composition, physically grounded lighting and a campaign driven finish.

Close-up CGI rendering of the CUPRA El Born front headlight

what i do

01

Photorealistic 3d visualization

02

COMPOSITION & ART DIRECTION

03

HDRI CREATION & LIGHTING

04

3D MODELING & TEXTURING

05

GAUSSIAN SPLATTING & CGI INTEGRATION

THE
APPROACH

Every image begins with composition. I define the camera angle, scale and visual hierarchy to present the object at its strongest.

From there, I build physically grounded lighting—often using custom HDRIs—to create natural reflections, believable materials and a convincing relationship with the environment.

The final image combines realism with the clarity, control and visual impact expected from advertising imagery.

TOOLS & CAPABILITIES: CINEMA 4D / REDSHIFT / SUBSTANCE 3D PAINTER / 3D MODELING / HDRI CREATION

Side-view CGI rendering of a CUPRA El Born electric car charging

CUPRA EL BORN - EGM

2023

HDRI, LIGHTING & RETOUCH

VISUALIZATION

ENVIRONMENT

INTEGRATION

Photorealistic CGI developed to present products with clarity, precision and a campaign-ready visual language.

Custom HDRI creation and physically grounded Redshift lighting for convincing reflections, atmosphere and material response.

Photographic plates, HDRI workflows and Gaussian Splatting used to reconstruct real spaces and integrate CGI assets into authentic environments.

WHEN TO USE THIS SERVICE

01

BEFORE THE PRODUCT EXISTS

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REAL-WORLD LIMITATIONS

03

PRECISION & CONTROL

04

Create campaign-ready imagery while the physical product is still in development.

Build scenes that would be difficult, expensive or impossible to produce through traditional photography.

Define camera, composition, lighting, materials and reflections with complete creative control.

LOCATION CONSTRAINTS

05

Reconstruct real environments using HDRI workflows and Gaussian Splatting for believable digital integration.

CONSISTENCY AT SCALE

Maintain the same visual language across multiple products, variants, formats and markets.

HAVE A CGI PROJECT IN MIND?

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